Kyle Harrison
to-read
The Pay Per Call Revolution
The Pay Per Call Revolution: How an Elite Group of Performance Marketers Are Taking Control and Building Highly Profitable Businesses on Their Terms
- Author
- Adam Young
- Published
- 2024
- Recommended
- Once
Why it’s on the list: The pay-per-call corner of performance marketing, written by the co-founder of the call-tracking platform Ringba.
Where I saw it: A reply to @WillManidis’s question on X, June 2, 2025 — “what is the single best book you can read that will explain an entire industry?” — recovered from that thread and saved to Kyle’s Apple Note “Books To Read”. Thread: https://x.com/willmanidis/status/1929527399718269081
Page count not verified — the field is omitted rather than guessed.
Connections
- what is the single best book… (tweet) — the saved thread this recommendation came from.
- Marketing
- Advertising