Playbook: Sales

Playbook: Sales is one slot in Kyle’s Playbooks system — a per-function bucket (alongside Playbook — Growth, Playbook: Product, Playbook: Marketing, Playbook: M&A, etc.) where he files operating reading on a single discipline. This page collects the sources Kyle saved to study sales as a craft from his June 29th, 2021 Roam “Quick Capture” log, captured verbatim below; the synthesized treatment of the discipline lives on the Sales concept page, which frames sales as a recurring operational skill in tension with product-led, bottom-up adoption. The saved pointers (a sales-leader podcast, an HBR Andreessen/Barksdale “how to make money” episode, a growth-persistence research paper) are unsynthesized reading, kept as-is.

Quick Capture links — June 29th, 2021

• https://salesleaderpodcast.fireside.fm/24
• https://lsvasset.com/pdf/research-papers/Level+Persistence_of_Growth_Rates_FINAL.pdf
• https://hbr.org/podcast/2014/07/marc-andreessen-and-jim-barksdale-on-how-to-make-money
• https://www.amazon.com/dp/B00CZVCPQ4/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1

Related concepts

• Sales — the synthesized hub for the discipline.
• Growth / Playbook — Growth — the paired growth-side playbook (which shares these same saved links).
• Playbooks — the per-function index this page belongs to.