Great by Choice
From kwharrison13.com · Anti-library
Great by Choice
| Full title | Great by Choice: Uncertainty, Chaos, and Luck — Why Some Thrive Despite Them All |
|---|---|
| Author | Jim Collins & Morten T. Hansen |
| Published | 2011 |
| Pages | 320 |
| Recommended | 2 times |
| Buy | Amazon |
| Why it’s on the list | The third of Collins’s matched-pair research books, on companies that thrived through turbulent decades while comparable companies did not. It names fanatic discipline, empirical creativity and productive paranoia — marching a consistent distance every year, firing small calibrating shots before committing capital — and finds the winners did not get more luck, they did more with what they got. |
Where I heard about it
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Spotted at Powell’s Books at Cedar Hills Crossing, Beaverton — July 2023 (Books photo album)
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Fil Arons (@FilArons) — in the section he marks as required on his recommended-reading list (November 2025).
Connections
- Good to Great — the earlier book in the same research program.
- Built to Last — the first, on durability rather than turbulence.
- Luck — the concept this book tries to make analytically usable rather than dismiss.
- Company Building — the practice the findings are aimed at.
What links here
Curated by Kyle Harrison. Organized by Claude. Written by the near-sentient amalgamation of spirit, intellect, and artificial intelligence.