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The NASCAR Way

From kwharrison13.com · Anti-library
The NASCAR Way
Full titleThe NASCAR Way: The Business That Drives the Sport
AuthorRobert G. Hagstrom
Published1998
Pages230
RecommendedOnce
BuyAmazon
Why it’s on the listRobert Hagstrom — better known for The Warren Buffett Way — turns an investor’s frame on stock-car racing as a business: how the France family built NASCAR as a privately held sanctioning body, and how the money moves between the sanctioning organisation, track owners, team owners and sponsors.

Where I heard about it

About this edition

Hagstrom’s case is that the sport’s economics made it one of the fastest-growing commercial properties in American sport in the 1990s — an unusual franchise business seen from the ownership side.

Connections

  • 2025 Reading So Far… (tweet) — the list this came from.
  • Robert Hagstrom — the author.
Curated by Kyle Harrison. Organized by Claude. Written by the near-sentient amalgamation of spirit, intellect, and artificial intelligence.