The 7 Second Rule

The 7 Second Rule is a focus heuristic from the David Perell / Matthew Kobach Twitter workshop: keep your phone or Twitter more than seven seconds away while writing or reading, so the friction of reaching for it discourages distraction.

Where this appears

• How to Crush It on Twitter — David Perell and Matthew Kobach Workshop — the rule of keeping your phone/Twitter more than seven seconds away while working.