Pear VC’s Mar Hershenson on Making Successful Founders (All-In Summit)

A talk from the 2022 All-In Summit, as Kyle took notes on it.

Why it was kept

Kyle’s notes pick out one exchange: how founders learn narrative, and Hershenson’s answer that selling is the most important skill and can be practised.

As Kyle captured it

• Listened to Mar Hershenson at Pear Ventures on All-In Podcast
  • Source
  • “How do you get more execution oriented people at places like Stanford to become entrepreneurs?”
  • Question: “How does narrative get learned? The best entrepreneurs are great storytellers. They use storytelling as a way to attract investors, and talent, and customers.”
  • Answer: “You have to be a great sales person, whether you’re selling to employee, investor, whatever. Teaching sales in higher education is considered dirty, but it’s the most important thing. We run a little accelerator, and we spend the last few weeks just teaching people how to talk. There’s nothing like practice. You can definitely get better.” Storytelling